Many businesses believe they can gracefully leap from an initial idea to a grand software product, often to find themselves falling into an endless maze of changing scopes. Skipping steps — even if it might be the faster alternative — ends up being a time-consuming

What’s the recipe for a successful software development project? This is the million-dollar riddle every entrepreneur, CEO, manager, or anybody who has an interest in software tries to solve — especially when an endeavor in this direction starts to crumble The solution is simple yet complex.

The showdown between the “project” and “product” mindset has been sweeping the software industry. Even the most reserved developers are getting heated and opinionated. While some voice a definite winner, it all depends on what each of our clients aims to achieve

Data-driven design is about making informed decisions. In other words: Research! Quantitative research assists with the birds-eye view of the crowd, like demographics, preferences, things that can be measured. This can be achieved through initial market research, customer research